🎯 Parent/student verdict

Likely

Accessible for most applicants. Major value play for in-state residents.

✅ Best for

  • Solid academic profile (SAT 1150–1330 · ACT 23–29 middle 50% + typically a 3.7+ unweighted GPA in rigorous coursework)
  • In-state residents (tuition ~$14,837 — major value play)
  • Students drawn to Business, Management, & Marketing or Health Professions (the two biggest majors)
  • Research-oriented students (R1 — top tier of federal research funding)

🎯 The reality

  • Bottom-quartile academic profile if: SAT below 1150, or ACT below 23, or unweighted GPA below ~3.50 (admitted-class quartiles; GPA floor is a calibrated heuristic where CDS not yet on file)

Verdict is composed from this college's structured data (admit rate, SAT bands, net price by income, Carnegie classification, scholarship grids) using transparent rule thresholds — not a chat-bot's opinion.

🏛️ Institutional snapshot

What kind of college is this?

Carnegie classification
R1: Doctoral - Very High Research Activity
Total enrollment
23,929
20,000 and above
In-state tuition
$14,837
sticker, before aid
Out-of-state tuition
$36,056
+$21,219 vs in-state
Admit rate
77.0%
Accessible
SAT middle 50%
1150–1330
EBRW + Math composite
ACT middle 50%
23–29
composite
Test policy
Test-optional
2023
10-yr earnings
$63,403
median, after entry

Source: federal IPEDS Admissions 2023 for scores + admit rate; federal College Scorecard (20260606 vintage) for earnings + outcomes. SAT/ACT bands are the 25th–75th percentile of enrolled submitters.

📊 Outcomes & cost

What graduates actually earn, finish, and owe.

Federal College Scorecard data. Earnings are median annual income measured years after entering. Debt is for federal-aid borrowers only (cash-pay students aren't counted).

Earnings, 6 yrs after entry
$52,756
Earnings, 10 yrs after entry
$63,403
4-year completion
75%
Median debt (completers)
$20,500
Cost of attendance
$31,713
sticker price, not net
Pell-eligible students
20%

💰 True ROI

7.8× return

What families actually pay (after aid) vs. the sticker — and how 10-yr earnings stack against the real cost. Most sites quote sticker; we quote what families really pay.

What families actually pay (4 yrs)
$81,072
$20,268/yr avg net
Aid that hides behind the sticker
$45,780
vs sticker $126,852
10-yr earnings total
$634,030
$63,403/yr median, 10 yrs out
Years to recoup actual cost
1.3 yrs
at the median earnings rate

"True ROI" = (10-yr median earnings × 10) ÷ (actual 4-yr net price). The actual net is from Scorecard (average across all families); your family's net price will vary by income — see the breakdown above. Earnings are 10 years after enrollment (Scorecard PP-FOS, all majors combined).

💰 What families actually pay

Net price by family income

Net price = sticker price minus grant aid. This is what families actually pay out-of-pocket after scholarships and need-based aid — the most honest affordability signal there is. At University of Missouri-Columbia, the average net price is $20,268/yr across all families.

Family income $0-30k
$13,841/yr
Family income $30-48k
$13,378/yr
Family income $48-75k
$13,722/yr
Family income $75-110k
$19,762/yr
Family income $110k+
$26,304/yr

🔎 Earning over $110K? The federal brackets above lump every family from $110K to $1M+ into one row.

Need-based aid usually phases out somewhere between $200K and $300K at private colleges — but the exact threshold varies a lot. For a precise estimate based on your family's actual income, assets, and your student's academic profile, use University of Missouri-Columbia's official Net Price Calculator:

Get your family's estimate from University of Missouri-Columbia →

Opens on University of Missouri-Columbia's site. Takes about 10–15 minutes; have your most recent tax return handy.

Source: College Scorecard (NPT41-NPT45). Net price = total cost of attendance minus federal, state, institutional, and other grants. Some brackets may be suppressed for student-privacy reasons (small cohorts). Title IV first-time, full-time undergraduates only. The $110K+ ceiling is a federal data limitation — Department of Education hasn't refreshed these brackets since the early 2010s.

📚 What students study here

Most popular majors at University of Missouri-Columbia

Top 5 fields of study by bachelor's degrees awarded (most recent IPEDS Completions). Use this to see what University of Missouri-Columbia actually graduates — not just what it markets.

1. Business, Management, & Marketing
1,073 degrees · 31.1%
Typical career outcomes
Financial Analyst $100k Management Analyst (Consultant) $99k Marketing Manager $158k Accountant / Auditor $80k
Broad set of corporate roles. Finance + consulting pay top, accounting + HR pay middle, sales spread is wide.
2. Health Professions
998 degrees · 29.0%
Typical career outcomes
Registered Nurse $86k Physician Assistant $130k Pharmacist $136k Physical Therapist (post-DPT) $100k
Highest-paying group on this list, but most careers require additional training beyond a 4-year degree.
3. Communication, Journalism, & Related
623 degrees · 18.1%
Typical career outcomes
Public Relations Specialist $67k Marketing Manager $158k Writer / Editor $75k Reporter / Journalist $58k
Media, PR, marketing communications. Salary spread is wide.
4. Social Sciences
387 degrees · 11.2%
Typical career outcomes
Economist $118k Political Scientist $130k Sociologist $93k Market Research Analyst $75k
Economics + poli sci sub-disciplines pay much more than sociology + anthropology.
5. Engineering
365 degrees · 10.6%
Typical career outcomes
Mechanical Engineer $100k Electrical Engineer $107k Civil Engineer $93k Chemical Engineer $112k
Engineering majors land high-paying technical roles. Top-earning sub-disciplines: petroleum, chemical, computer engineering.

Source: IPEDS Completions (C2023_a), bachelor's-level first majors aggregated to 2-digit CIP family. Share is of these top 5 only — not all majors.

💼 Top programs by earnings

Highest-earning majors at University of Missouri-Columbia

Median earnings 4 years after entry, by major (CIP code). From the federal College Scorecard program-level outcomes.

Major (CIP) Credential Cohort 1-yr earnings 4-yr earnings
Computer Engineering. Bachelor's Degree 17 $83,243 $112,696
Electrical, Electronics, and Communications Engineering. Bachelor's Degree 38 $85,400 $105,034
Industrial Engineering. Bachelor's Degree 28 $79,894 $101,380
Computer and Information Sciences, General. Bachelor's Degree 172 $72,886 $100,234
Chemical Engineering. Bachelor's Degree 39 $69,950 $95,989
Accounting and Related Services. Bachelor's Degree 141 $65,057 $95,415
Mechanical Engineering. Bachelor's Degree 127 $71,800 $94,629
Engineering, General. Bachelor's Degree $70,366 $92,426
Biological/Biosystems Engineering. Bachelor's Degree 14 $60,190 $86,844
Business/Commerce, General. Bachelor's Degree 627 $55,999 $84,534

For full college-vs-major comparison + ROI leaderboards, see /college-outcomes →

🤖 AI program signal

AI + computing education at University of Missouri-Columbia

CS degrees (annual)
164
CIP 11.0701 + 11.0101

Full multi-lens comparison: /ai-colleges →

⚖️ Compare side-by-side

University of Missouri-Columbia vs. another college

Type the college you want to compare against. We'll show admit rates, net price by your family income, top majors with career outcomes, and merit aid — all in one side-by-side view.

Alternatives to University of Missouri-Columbia

Matched not just by selectivity, but by strategic goal — what a family actually decides on.

🏆 Better merit-aid options
These similar-selectivity schools have published auto-merit grids that University of Missouri-Columbia doesnt — your kids scores could unlock real scholarship dollars.
University of Alabama in Huntsville
AL · Public
39 auto-merit scholarships on file
Texas Tech University
TX · Public
31 auto-merit scholarships on file
The University of Alabama
AL · Public
23 auto-merit scholarships on file
Mississippi State University
MS · Public
19 auto-merit scholarships on file
University of Alabama at Birmingham
AL · Public
19 auto-merit scholarships on file
💰 Better out-of-state value
For families paying $110k+ income tuition, these schools cost meaningfully less than University of Missouri-Columbia.
Christian Brothers University
TN · Private nonprofit
$5,843/yr for $110k+ families ($20,461 less)
United States Merchant Marine Academy
NY · Public
$9,168/yr for $110k+ families ($17,136 less)
College of the Ozarks
MO · Private nonprofit
$10,426/yr for $110k+ families ($15,878 less)
Indiana University-Kokomo
IN · Public
$10,593/yr for $110k+ families ($15,711 less)
Cedar Crest College
PA · Private nonprofit
$11,008/yr for $110k+ families ($15,296 less)
🛡️ Safer in-state options
Same state, similar SAT band, but with a more forgiving admit rate — useful safety / match anchors.
Missouri Southern State University
MO · Public
97% admit rate (vs 77% here)
Missouri State University-Springfield
MO · Public
91% admit rate (vs 77% here)

Building a college list?

Use these to fit University of Missouri-Columbia into your overall strategy:

See your admit odds → Improve your score → Find merit aid →